Simple Fitness Goal?

I'm gonna say right off the bat, nothing in this life is meant to be simple or easy. Ask any physicist, even the most simplistic theories in regarding the universe or the human existence is wrapped around complex processes and codes that can take centuries to fully decipher. This goes for anything, even fitness goals. Now I'm not going to preach of what you "have to do" in order to be the perfect physical being you desire to be. I myself am still a ways from looking how I hope to be (not too far) but still need some time. 
      When I was in middle school, and early high school, I was always in denial of my weight. Though I new I was "chubby" as my mom called it, I wondered if I was going to ever get thin, or have muscles like my dad, or Arnold. I was never a lazy child by any means; I played sports, loved to be outside and engage in physical activity, and still maintained the appearance of a boy that couldn't lose the weight. I ate badly, pure and simple. The accessibility of ordering pizza, eating TV dinners, and going to Carls Jr. down the street was too simple to ignore. With both parents working full time, very little time or energy could be used during the week to cook healthier food at home, so it's merely situational what happened to me, and I know I'm not the only one. 
      It wasn't till the Summer going into Junior year of high school that I was going to actually "work out" on the old weight bench my dad had downstairs. That summer, I felt better than I had in years, making accomplishments, and getting strong was something that I thought I could get used to. I didn't approach it with a sense of consistency then, once or twice a week really is all I put into it. It wasn't until high school graduation that sent me off into a new life of what I call "Physical Fitness Awareness". The fact that I discovered within myself the strong desire to go above and beyond anything I had ever done when it came to my health.
       During that summer (2007) I had lost 35 pounds, no joke. I went to the gym at 9 am 4 days a week, had a strict eating habit and schedule (more importantly) and stayed away  from what was obviously bad, and thats where most people fall short. People trying to fulfill fitness goals fall short because they create unrealistic fitness goals, fail, then fall off the wagon, then don't want to try again for another 3 months.
       The proper way it should be done is to stay away from the "small bad things". The reason why I refer to these things as the small bad things is because these items are easily substitutable. No mayo, pure and simple, its stirred up egg and oil (FAT). It provides no benefit, and has hardly any flavor unless you glob it on. Another thing to stay way from is white bread. Do what you can to transfer over to wheat, you cut calories and are taking away the starchiness of white bread and actually provide your body with proper vitamins. Of course you need to refrain from fast food, pizza, and soda. All these things can be modified to be healthier ( no cheese, grilled chicken sandwich instead of a burger, veggie pizza) but they can only be taken in moderation, once every other week tops. 
        I've been made fun of before for becoming a "food Nazi" but im extremely lenient compared to most trainers and professionals. Trust me, I like to eat, and I justify my means of eating by duking it out at the gym, or at least working out 10 hours a week vigorously. 
       Im not a certified professional, but I have had good results by certain methods that I have tried for myself, so take it or leave it. Just know this if you wan't to lose weight, burn more than you consume, and eat 5 small (good/healthy) meals a day. You can eat 5 bowls of cheerios a day with bannana and be just fine. The big thing next to working out is getting your metabolism running. Once you get it going, it'll start burning off fat without you actually needing to work out (not saying you should stop). Another major tip is to really invest in weight training. It burns more calories, workouts don't take as long, and help increase your metabolism over the cardio counterpart. This doesn't mean that cardio should be excluded from your workout. It's recommended to perform 30 minutes of cardio 3 days a week, but thats for people who don't want to build but merely shed pounds, to be honest, I feel that it's best to work out with weights for 30-45 minutes then 15 minutes of cardio to finish. This way you help build muscle, reduce fat, and increase your metabolism in the process, merely a suggestion. 
       So for any of you out there asking if there are any simple fitness goals out there, just know that nothing is simple unless you truly want it to be. Physical fitness, eating right (not diet, diet is a bad word) are all factors necessary to accomplish these goals, not pills, or surgery. Making the slightest adjustments to your lifestyle can make all the difference in your appearance and how you feel, which go hand in hand, it's a cycle if you will. The harder you work, the better you'll feel, the better you feel the more confidence you have, the more confidence you have the better you feel and so on. So to answer, there are easy goals, you just have to be willing to follow through on them.